What if car insurance wasn’t Sh*t?
Cue CUVVA. Radically better car insurance designed to suit the lives of young drivers. Drive better to pay less, and cancel your monthly contract for free whenever, all through your phone.
To bring some fun to a pretty stagnant category and reflect how disruptive and distinctive Cuvva really is, we imagined a psychedelic world in which car insurance was no longer sh*t. Complete with dolphins, palm trees and a pigeon with impeccable aim, before revealing that this dream is actually a reality - you really can download insurance that isn't sh*t on your dog and bone right now.
To bring some fun to a pretty stagnant category and reflect how disruptive and distinctive Cuvva really is, we imagined a psychedelic world in which car insurance was no longer sh*t. Complete with dolphins, palm trees and a pigeon with impeccable aim, before revealing that this dream is actually a reality - you really can download insurance that isn't sh*t on your dog and bone right now.



Creatives: Fiona White